THIS SEASON’S ULTIMATE MUST-HAVE: THE LEADING HOTELS OF THE WORLD PRESENTS THE USD 19.28 RATE

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NEW YORK (September 16, 2008) – Just months after launching one of this year’s most expensive holidays in honor of its 80th anniversary – an epic USD 1 million trip “Around the World” – The Leading Hotels of the World, Ltd. turns the tables and embraces its founding year (1928) with an astounding promotion. At 12 noon GMT (8 a.m. EDT/Eastern Daylight Time) on October 1, 2008, the legendary luxury brand will release a limited number of the world’s most-coveted hotel rooms at the unprecedented rate of USD 19.28 per night. For 80 minutes only, consumers will be able to secure the celebratory USD 19.28 rate and experience a myriad of the organization’s iconic members.

With rates at member hotels traditionally starting from USD 450, the USD 19.28 offer salutes The Leading Hotels of the World’s inception, and serves as a thank you to travelers for their loyalty and support throughout its 80-year history. Available exclusively via www.lhw.com/1928, and based upon availability, the promotion enables registered customers to reserve a maximum of two nights at USD 19.28 per night (exclusive of taxes, VAT or other supplemental charges) at a single participating hotel for travel between November 1 and December 15, 2008. Additional nights can be secured at the hotel’s standard rates. In order to have access to the special rate and expedite the reservations process, individuals are encouraged to pre-register on www.lhw.com/1928. The offer is strictly subject to specific terms and conditions which are set forth in full at www.lhw.com/1928.

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