The Four Seasons Wedding Trend Report. Insight into weddings revisited.


Remember that large, lavish day, planned by the bride and her mother, with a traditional sit-down meal and carriages at midnight? Well it may soon be just a faded photograph.

Nothing turns tradition on its head quite like a groom taking charge of wedding plans. Both Four Seasons Hotel Dublin and Four Seasons Hotel Westlake have picked up on the demand for groom-led arrangements, and a plethora of new wedding planning websites, like Temple of Groom and Groomasaurus, point to this becoming a big new trend.

Partly a reflection of the current financial climate, many couples are shunning lavish and impersonal congregations and opting for elopements or very small weddings. No longer the reserve of celebrities who want to keep things under wraps, both Four Seasons Resort Jackson Hole and Four Seasons Hotel Miami have seen a surge in smaller weddings, with many couples enjoying the added saving of a combined wedding/honeymoon. It’s the definitive spontaneous act and places all the focus on the actual marriage.

Perhaps it’s chasing this intimacy that has sparked such a marked increase in vow renewals. A host of properties, including Four Seasons Hotel Scottsdale and Four Seasons Hotel New York , far-flung Four Seasons Resort Langkawi and Four Seasons Resort Mauritius , and European Four Seasons Hotel Dublin have seen a steep rise in renewal ceremonies, often coinciding with a special anniversary. What better way to share some of the magic of your wedding with your own children, or even friends? For those who really want the whole family involved, Four Seasons Hotel Philadelphia goes a step further, allowing couples to incorporate their pets into the ceremony. Cue ring-bearing pugs and coordinated ivory Persians.

With eco-conscious nuptials all the rage, couples can celebrate their sustainable love with a sustainable wedding at Four Seasons Hotel Philadelphia . While vintage wedding dresses and recycled paper invitations are integral to the theme, the Hotel offers locally grown food and sustainable menus, so people can make a commitment to each other and the environment at a thoroughly green wedding.

This season, it’s all about the after party to keep the celebration going. Shaking up the format gives guests a chance to socialise more freely. To get everyone mingling, Four Seasons Hotel Las Vegas can host an extended cocktail hour, turn the pool terrace into a “lounge” with sleek banquettes, and even bring in famous bands. Well, who better placed to offer superlative nightlife? At Four Seasons Hotel Scottsdale , slider bars and late-night sweet food stations keep the revellers fueled until the end of the party – even if that interrupts the breakfast service.


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